WEBTRUST SERVICES: Online Privacy

Privacy With WebTrust, an enterprise can ensure that personally identifiable information obtained as a result of electronic commerce is protected as stated in its online privacy statement.

The WebTrust Program's Online Privacy standards provide a comprehensive solution for e-businesses by independently verifying a web site's compliance with privacy best practices.

WebTrust Privacy satisfies the stringent rules as set out in Canada's Privacy Protection Legislation: Bill C-6: Personal Information Protection and Electronic Documents Act (refer to this article at E-CommerceALERT.com).

The WebTrust Privacy Principle:

The entity discloses its privacy practices, complies with such privacy practices and maintains effective controls to provide reasonable assurance that personally identifiable information obtained as a result of electronic commerce is protected in conformity with its disclosed privacy practices.

The WebTrust Consumer Protection Dynamic Duo:

As a consumer, if you see the WebTrust Consumer Protection Seal, your most critical concerns are addressed. The combination of WebTrust Privacy and WebTrust Business Practices & Transaction Integrity yields the Consumer Protection Seal.

1 - Privacy:   Knowing what information the site collects, how and why it is used, and that the online merchant protects your sensitive information.

2 - Transactions:   The entity discloses its business practices, execute transactions correctly, and maintains controls to provide continuance of its practices.

Bennett Gold LLP invites your questions, comments and feedback about WebTrust. E-Mail: info@WebTrust.net   Telephone: 416-449-2249.

Read Bennett Gold LLP's Privacy Policies and Practices.

Site contents are Copyright © 1997-2004 by Bennett Gold LLP, Chartered Accountants / Toronto, Ontario, Canada. All Rights Reserved.

WEBTRUST is a trademark of the Canadian Institute of Chartered Accountants. All other cited trade names and marks are property of their respective owners.